How about one geared towards families? More companies are realizing the importance of being family friendly and improving their products as such. For example, Arab Emirates Airlines are very well known for their recent switch to being more kid oriented. THey have a whole integrated entertainment system that includes a whole section for children's games and cartoons. They have the latest movies and more in a section. You can even view the plane's forwards and downwards cameras on your own personal TV (That includes take off and landing which is way cool!). They also provide diapers, milk, and every few hours a really nice toy they can take home and use (since it's a lot of toys and stuff in one).
You could also aim towards singles and couples. You can offer private and secure getaways for couples to private beaches and stuff.
Good luck!
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