Help with travel guide?

In my language arts class we are making a travel guide for our own utopia.

BUT, we need six characteristics of the utopia that clearly address challenges of society.
The work reflects careful consideration and planning as well as convinces someone to visit your community.

Could you help me understand what all that is suppose to mean? Like, what am i suppose to write about???
Can you give an example?
It would be big help.
:]

In your utopia - you have sunshine all the time (rain deprived, drought conditions), people who never lie or cheat (wives that are upset because their husbands tell them exactly how they look in spandex), green lush grass, plenty of food to eat (overweight, gluttenous people), etc....

Just copy mine or make a similar one.

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